Harnessing Machine Learning for Smarter Market Insights with the Betwise Odds Line
By colin on Wednesday, October 2nd, 2024The modern horse racing landscape has evolved significantly with the introduction of technology-driven tools that enable bettors and analysts to make more informed decisions. 15 years ago we wrote about how to harness the value of a machine learning driven oddsline in the book Automatic Exchange Betting. For over four years, we offered a free daily oddsline for all types of thoroughbred horse racing in the UK and Ireland. We’ve been continually improving the Betwise Odds Line, and with the latest version—now available as a low-cost subscription service—we have developed an advanced, machine learning-driven tool that not only offers a solid foundation for race analysis but also offers a form driven perspective on the marke. As we continue to refine and enhance this tool, our mission with the oddsline is to help subscribers identify opportunities and navigate the more uncertain areas of the betting landscape.
The Betwise Odds Line is powered by the SmartForm database. The database itself provides all the raw data needed to build your own models, and we use it ourselves for the oddsline process. That process begins with feature engineering, and we have now created and tested a feature universe of over 700 derived variables for this purpose. These variables cover every conceivable angle, from a horse’s past performance to trainer, jockey and sire statistics as well as our own proprietary speed ratings, creating a rich dataset that drives our machine learning algorithms. Users of the Smartform database are able to do this for themseleves and in many cases build their own models. In our case, this comprehensive data set goes into models aimed at predicting the probability of a horse winning a race. The objective is to enable the Betwise Odds Line to offer a consistent, objective, and powerful approach to understanding race probabilities. By training on this vast amount of information, our model can rank horses in terms of probability of winning, with forecast probabilities or odds for each contender. This data – the oddsline – can then be used to identify where the market might be overestimating or underestimating a contender’s chances, or indeed where the market clearly diverges with the oddsline, and may “know” something pure form cannot reveal. This makes the odds line not just a foundation, but a strategic tool that can reveal genuine opportunities and those horses with the strongest probabilities of winning any given race. Beyond that, since this is not a “tipster” service, we can look at the structure of any given market versus the oddsline, and consider how the ranking order produced by the oddsline can be used to identify value in place bets, forecasts, tricasts and multiples – or pool bets, such as the placepot.
While the Betwise Odds Line excels in providing a robust data-driven foundation, we are completely aware of the inherent uncertainties in predicting outcomes. There are always factors that form data cannot fully capture — the form database has no knowledge of home gallops, horse improvement or deterioration off the track, trainers and owners “plots”, horses acting up on the way to the post, the unpredictable nature of the race itself and so on – all of which will alter the dynamics of the race and the probability that any horse has of winning. These are the nuances that make betting both challenging and intriguing, and this uncertainty will often be mirrored in fluctuating market odds and rankings. Our ongoing development efforts focus on highlighting where the odds line’s predictions might be more or less confident, and it’s important to note that the oddsline does not use any market information. This opens up new avenues for understanding how market pricing compares to raw race probabilities. In fact, both the more confident predictions and the fuzzier areas can present opportunities. By understanding where the odds line is most accurate and where it’s more uncertain, as well as where the market may be more influential, bettors can tailor their strategies accordingly, exploring these subtleties to find value that others might miss.
Since launching the Betwise Odds Line, we’ve now added live results, allowing you to track performance in real time. We will soon be adding tote returns and live pools, enhancing the ability to use the oddsline for deeper race analysis, particularly where ranking order within the race is paramount for exotic bet strategies. Not to mention providing rankings to help navigate a whole meeting.
As we continue to refine the service, our goal is to make it an indispensable tool for bettors. By subscribing, you’re not just gaining access to a an oddsline—you’re joining a service dedicated to exploring the complexities of horse racing and probability. Our journey is about more than just offering probabilities; it’s about understanding the dynamics of horse racing markets and providing you with the insights to make smarter, more informed decisions. Whether you’re seeking clear-cut value or eager to explore the sport’s fascinating uncertainties, join us as we push the boundaries of data-driven insights for smarter market strategies.
You can find out more here and sign up at: Betwise Odds Line.